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We wanted to share a brief update about recent import changes that are affecting all international shipments to the US — including ours.

The US government recently applied new tariffs specifically to products coming from Brazil, which increased the import cost for many Brazilian goods, including cosmetics. At the same time, the US ended the de minimis rule, which used to allow packages under $800 to enter without duties. Now, orders from any country can be taxed, and customs has also made some classification errors that caused unexpected charges or delays for a few customers.

We’re handling everything as smoothly as possible. Our team is analyzing each order individually, declaring invoices in the most favorable and accurate way, and helping each customer find the best solution if any issue appears. We’re also keeping a close watch on political updates and will communicate any changes as soon as they happen.

The good news is that we currently have a large inventory already in the US of our best sellers — Tanino Blend, Sorali, Naturelle, and others — so many orders are shipping quickly with no customs impact.

If you have any questions about your order, duties, or delays, we’re here to help. Thank you so much for your patience and trust 💛

Warmly,

The Keratin Store Team

The Keratin Store

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2381 products

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NAZCA Home Care Sfera Spray Cicatriliss Thermal Protection Hair Activator Finisher 110ml - Nazca

NAZCA Sfera Spray Cicatriliss Thermal Protection Hair Activator Finisher 110ml - Nazca

Sale price$24.09

Perfect Liss Home Care Advance Lotus Smoothing Treatment Home Care Visat Hair 4 Itens - Perfect Liss

Visat Hair Advance Lotus Smoothing Treatment Home Care Visat Hair 4 Itens - Perfect Liss

Sale price$55.00

Sorali Salon Care Sorali Amino Plex - Shampoo and Conditioner Kit - Amino Emollient Reconstruction - 2x500ml/16.9 fl oz

Sorali Sorali Amino Plex - Shampoo and Conditioner Kit - Amino Emollient Reconstruction - 2x500ml/16.9 fl oz

Sale price$54.00

Mister Hair Home Care Black Clay With Hydrolysed Collagen Power Hair Treatment 500g - Mister Hair

Mister Hair Black Clay With Hydrolysed Collagen Power Hair Treatment 500g - Mister Hair

Sale price$22.00

Save $31.50

ProSalon Hair Mask Let Me Be Nutre Action Collagen Replacement Hair Gelatin Mask 1Kg - ProSalon

ProSalon Hair Mask Let Me Be Nutre Action Collagen Replacement Hair Gelatin Mask 1Kg - ProSalon

ProSalon Let Me Be Nutre Action Collagen Replacement Hair Gelatin Mask 1Kg - ProSalon

Sale price$38.50 Regular price$70.00

Eudora Home Care Siàge Intense Smooth Sealing Anti Frizz Creatine 4D Treatment 4 Itens - Eudora

Eudora Siàge Intense Smooth Sealing Anti Frizz Creatine 4D Treatment 4 Itens - Eudora

Sale price$99.00

Natureza Cosmetics Hair Mask Beetroot Bath Betacarotene Keratin Treatment Hair Mask 1Kg - Natureza Cosmetics

Natureza Cosmetics Beetroot Bath Betacarotene Keratin Treatment Hair Mask 1Kg - Natureza Cosmetics

Sale price$48.00

Divina Dama Brazilian Keratin Treatment Lot of 10 Henê Gel Keratin Medium Black Tube Straightening 180g - Divina Dama

Divina Dama Lot of 10 Henê Gel Keratin Medium Black Tube Straightening 180g - Divina Dama

Sale price$88.00

Divina Dama Brazilian Keratin Treatment Lot of 10 Jaborandi Henê Indian Medium Black Straightening 180g - Divina Dama

Divina Dama 10x lot Jaborandi Henê Gel Indian Medium Black Straightening 180g - Divina Dama

Sale price$77.00

Divina Dama Brazilian Keratin Treatment Amazon Henê Gel Strong Black Straightening Henna Keratin 500g - Divina Dama

Divina Dama Amazon Henê Gel Strong Black Straightening Henna Keratin 500g - Divina Dama

Sale price$22.00

Maxy Blend Hair Mask Mass Replenisher BTX Formol Free Thermoactivated Keratin Mask 500g - Maxy Blend

Maxy Blend Hair Mask Mass Replenisher BTX Formol Free Thermoactivated Keratin Mask 500g - Maxy Blend

Maxy Blend Mass Replenisher Deep Hair Mask Formol Free Thermoactivated Keratin Mask 500g - Maxy Blend

Sale price$25.74

Progressive Brush Kerasoft No Formaldehyde Treatment 2x1L - Itallian Hair Tech

Itallian Hair Tech Progressive Brush Kerasoft No Formaldehyde Treatment 2x1L - Itallian Hair Tech

Sale price$198.00

Natureza Cosmetics Brazilian Keratin Treatment Professional Hair Treatment Bamboo Bath Shampoo and Conditioner 2x1L - Natureza

Natureza Cosmetics Professional Hair Treatment Bamboo Bath Shampoo and Conditioner 2x1L - Natureza

Sale price$59.00

I Love My Liso Argan Mirra Monoi Oils Smooth Treatment Kit 3x240ml - Love Potion

Love Potion I Love My Liso Argan Mirra Monoi Oils Smooth Treatment Kit 3x240ml - Love Potion

Sale price$32.18

Plancton Professional Home Care Set Professional Formol Free 3D Dynamic Shielding 1L - Plancton Professional

Plancton Professional Professional Formol Free 3D Dynamic Shielding 1L - Plancton Professional

Sale price$89.00

Zap Cosmetics Brazilian Keratin Treatment Zap Ztox Conditioning Reducer Liquid Macadamia and Chia 500ml - Zap Cosmetics

Zap Cosmetics Brazilian Keratin Treatment Zap Ztox Conditioning Reducer Liquid Macadamia and Chia 500ml - Zap Cosmetics

Zap Cosmetics Zap Ztox Conditioning Reducer Liquid Macadamia and Chia 500ml - Zap Cosmetics

Sale price$32.18

Rovely Brazilian Keratin Treatment Professional Capillary Keratin Wire Realignment Treatment 1000ml - Rovely

Rovely Brazilian Keratin Treatment Professional Capillary Keratin Wire Realignment Treatment 1000ml - Rovely

Rovely Professional Capillary Keratin Wire Realignment Treatment 1000ml - Rovely

Sale price$119.00

Fit Cosmetics Brazilian Hair Treatment Platinum Blond Macadâmia Tahiti Grape Seed Hair Botox Mask 1Kg - Fit Cosmetics

Fit Cosmetics Brazilian Hair Treatment Platinum Blond Hair Botox 1Kg - Fit Cosmetics

Fit Cosmetics Platinum Blond Macadâmia Tahiti Grape Seed Hair Deep Hair Mask Mask 1Kg - Fit Cosmetics

Sale price$104.50

Prime Pro Extreme Brazilian Keratin Treatment Maximus Control Hair Treatment Kit 4 Products - Prime Pro

Prime Pro Extreme Brazilian Keratin Treatment Maximus Control Hair Treatment Kit 4 Products - Prime Pro

Prime Pro Extreme Maximus Control Hair Treatment Kit 4 Products - Prime Pro

Sale price$229.00

Vanité Brazilian Keratin Treatment Vanité Pure Caviar Protein 1L / 33.8 fl oz

Vanité Vanité Pure Caviar Protein 1L / 33.8 fl oz

Sale price$108.00

My Phios Hair Straighteners MyTox Ultra Hydration Volume Reducer Hair Smooth Straightening 250g - My Phios

My Phios Brazilian Keratin MyTox Ultra Hydration Volume Reducer Hair Smooth Straightening 250g - My Phios

My Phios MyTox Ultra Hydration Volume Reducer Hair Smooth Straightening 250g - My Phios

Sale price$25.00

My Phios Home Care Set Muito + Liso Very Smooth Dry Hair Recovery Treatment Kit 4 Itens - My Phios

My Phios Hair Care Kits Muito + Liso Very Smooth Dry Hair Recovery Treatment Kit 4 Itens - My Phios

My Phios Muito + Liso Very Smooth Dry Hair Recovery Treatment Kit 4 Itens - My Phios

Sale price$68.00

ProSalon Hair Care Let Me Be Cauter One Reconstruction Cauterization Treatment 500ml - ProSalon

ProSalon Let Me Be Cauter One Reconstruction Cauterization Treatment 500ml - ProSalon

Sale price$33.00

Biofios Profissional Hair Permanents & Straighteners Biofios Profissional Blindene- Botox Capillary 1000g

Biofios Profissional Hair Permanents & Straighteners Biofios Profissional Blindene- Botox Capillary 1000g

Biofios Profissional Biofios Profissional Blindene- Botox Capillary 1000g

Sale price$99.00

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About The Keratin Store

Our Keratin Treatments and expertise empower hair professionals worldwide. Founded in 2015, we offer high-quality hair products with excellent customer service and fast delivery from multiple global locations. Let us help you create beautiful, healthy hair with the products and knowledge you need to succeed.

The Keratin Store LLC
San Diego, 92109
California - USA

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